Quick tipGotchaSales Hub

What the sequences sender score measures

Built from reply rate and bounce rate.

Subscription
Sales or Service Hub Professional or Enterprise
Permissions
Reports access
Time
2 min · Intermediate
Last verified

Short answer

HubSpot's KB: the sender score measures sequence email quality using reply rate and bounce rate. The report lists a score for each user, with the number of ended sequences.

1. In HubSpot

The relevant screen in my demo portal.

Sequences start screen with a Create a sequence button
Sequences in my demo portal, before any exist (1).

2. Worth knowing

The KB's improvement tips focus on raising replies and cutting bounces.

3. Related

Sequence reports.

Sources

New field notes by email

One email when a new article publishes.

Still stuck?

If this did not fix it, the problem is probably specific to your setup. Book a call and we will look at it together.

Book a call with Sam