Quick tipHow toMarketing Hub

Use original and latest traffic source

Latest can change many times.

Subscription
All tiers; workflow edits Professional+
Permissions
Edit contacts to change manually
Time
2 min · Intermediate
Last verified

Short answer

HubSpot's KB: HubSpot sets Original and Latest Traffic Source from tracked activity. Latest may update many times. You can edit values manually, or with a workflow's Edit record action on Professional or Enterprise.

1. In HubSpot

The relevant screen in my demo portal.

Traffic by source report with Sources selected in the analytics suite menu, a report summary and Break down by Source setting
Sources (1), the Source breakdown (2), and the report summary (3).

2. Worth knowing

Editing original source by hand overwrites what tracking recorded, so do it sparingly.

3. Related

Source on deals and Other campaigns.

Sources

New field notes by email

One email when a new article publishes.

Still stuck?

If this did not fix it, the problem is probably specific to your setup. Book a call and we will look at it together.

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