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Revenue on HubSpot campaigns: what the numbers mean

Campaign revenue comes from contacts who touched campaign assets and have closed won deals.

Subscription
Marketing Hub Professional or Enterprise
Permissions
Super Admin or Campaign permissions
Time
4 min · Intermediate
Last verified

Short answer

HubSpot's campaign analytics: Contacts with revenue (Professional) counts associated contacts with closed won deals who interacted with the campaign's assets; Contacts with attributed revenue (Enterprise) depends on the attribution model. HubSpot campaigns can't sync to Salesforce.

1. Campaigns

My demo portal's campaigns.

Marketing Studio overview with Create and campaigns list
Create (1) and campaigns (2).

2. Attribution

See deal attribution requirements.

3. Related

Campaign ROI settings.

Sources

New field notes by email

One email when a new article publishes.

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